Sweet China Plc was incorporated in 2005 as a cash
shell to acquire and manage China facing Confectionery businesses.
On 20th March 2008 Sweet China Plc acquired Essential
Box Confectionery Ltd, a UK Company with a Hong Kong based trading
subsidiary.
Essential Box markets a range of confectionery brands, manufactured
in China, to retailers in Australasia, USA and Europe.
It’s key brands are Jessica Walker; an innovative line of premium
quality hand finished chocolate products Lings; a range of traditional
confectionery Candy Craft; A Children’s novelty line.
The Directors believe that the Chinese confectionery market is capable
of delivering attractive levels of investment return. In addition,
the Directors believe that there are a number of companies operating
in the manufacturing and marketing of products in the confectionery
and gift food markets, primarily in mainland China and Hong Kong, which
would benefit from greater access to technical expertise, global marketing
and the increased profile, liquidity and visibility of being part of
a group whose shares are publicly traded.
The Board has already identified, subject to completing appropriate
due diligence, further suitable acquisition targets for the Group. |